Super Natural Club
Today, Super Natural Club it’s several drink ranges, all 100% developed and crafted by our team in our Lausanne manufacture.
If you’re wondering what might be part of the club tomorrow? Let’s talk tomorrow. One thing is certain, we love new projects and we're not ruling anything out, whether it's launching a range of snacks or opening a café.
Until then, find out more about our philosophy and team here.
Keep it real!
We’re not perfect but we dream big and love to shake things up, one sip at a time.
Since 2014, we’ve strived to make things right in all we do, working hand in hand with Motha’ Nature, in line with our values, ethical principles, and common sense, from sourcing our ingredients to the ready-to-drink bottle in your local shop.
Despite other kids in the playground with obviously different approaches, we’ve prioritized keeping it real every day, with love, passion, and fun, surrounded by friends, family, and people who inspire us.
Real Ingredients
Let’s be honest, we’ve been through some dirty times when talking about soft drinks and it ain’t over yet. Big brand names with large pockets tend to like it in the artificial & addictively sugary way. But merely turning a logo color to green will most certainly not fool anyone.
On our side, Super Natural is not just a Club, it's our vision. We won’t give you wings but real taste and carefully selected ingredients from partners sharing our philosophy. They’re organic, natural, and always Swiss when possible. That being said, we’re quite proud to say we’ve our own field of mint the Pre-Alpes.
Gooooood taste
We’re not just about making good drinks—we’re all about next-level taste. What's the secret sauce? Keeping things simple just like grandma taught us: tons of passion, the best ingredients, and a non-negotiable daily tasting by our team before bottling every batch.
Fun fact—our lemonade was born in a kitchen with fresh Sicilian lemons, a last-minute juicer buy, and a soda stream. Did the recipe evolve since then? Nop.
By friends, for friends
Not only will you always know the ingredients in our drinks, but you will also be able to pronounce all of them and be proud to drink them with your friends.
Oh, and we keep the sugar level to what humans can tolerate and obviously use 100% recyclable packaging coz our impact matters big time.
Story
Back in 2013, fresh out of college and back from an internship in Montreal with our friends at RISE Kombucha, Arnaud had one crazy idea: brewing the first Swiss craft kombucha: Urban Kombucha
It all started in his kitchen, brewing small batches in the morning, spreading samples door to door to local cafés in the afternoon. Some loved it, some didn’t get it and a few brave ones decided to place it on their menu. And just like that, we were off.
A few years and 5000 crazy stories later, it was time for the next chapter. In 2019, some more friends joined the adventure and we decided to build our own factory to bring a wider vision to life: Super Natural Club.
The story that follows is one we write every day with you! And honestly, we wouldn’t have it any other way. Thank you for being part of it!
Our brands
